Press Release

Kevin Magnussen Extends Partnership with Cloud Factory

Kevin Magnussen Jacob Schmidt Pr2

20 APRIL 2024

The Danish Formula 1 Driver strengthens partnership with rapidly growing European cloud services distributor in 2024. 

In conjunction with the Chinese Grand Prix, Kevin Magnussen announced an extension of his partnership with the European cloud services distributor, Cloud Factory.

The rapidly growing tech company, headquartered in Varde, has achieved success with its specialization in Microsoft's range of cloud solutions as well as a wide array of cybersecurity products from Acronis and other brands, delivered through IT resellers in Europe.

The collaboration with the Danish Formula 1 driver, which started in 2022, is now entering its third year. From the Chinese Grand Prix and throughout the rest of 2024, Cloud Factory will be visible on Kevin Magnussen's helmet.

– The idea of partnering with Kevin Magnussen was based on a desire to increase awareness of our company internationally and strengthen our relationships through unique and inspiring experiences on the Formula 1 tracks. We have greatly benefited from our involvement, which has opened new markets and generated valuable customers, and therefore we found it quite natural to continue our partnership. Cloud Factory is a dynamic, creative, and growing company in a highly competitive market, which is a good match for what is happening in Formula 1 these years. We look forward to the many new experiences the collaboration will bring, and we look forward to an exciting season.

Mark Ringe Ibsen and Jacob Schmidt, Cloud Factory

– I am extremely happy and proud to extend the partnership with Cloud Factory, with whom I have already had many great experiences over the past two seasons. The tech industry is truly an exciting and simultaneously very competitive industry, driven by development and dedicated people, which is something I can relate to. It is fantastic that activities in my world can contribute to success for Cloud Factory, and I look forward to continuing the partnership.

Kevin Magnussen

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